Good news!
From now on, it’s possible to sign up and login by simply signing a transaction through your wallet (e.g. MetaMask).
If you have an ENS name registered (e.g. vitalik.eth), this name will be prefilled.
After signing up/linking your address, you can simply login using that same ETH address.
Existing users can go to profile preferences > Associated Accounts
to link their wallet or other social accounts.
Make sure you are connected to ETH mainnet.